18 Sep 2012
After some 15 years in the business, Korres have gone about the task of reworking their entire men’s line - and they've given the packaging a suitably trendy makeover to boot. For those that aren't familiar with the Greek brand, it is widely recognised for its independent research and was awarded the Nobel Prize in Chemistry for the discovery of the ubiquitin-proteasome system in 2004 (which features in their Quercetin and Oak anti-ageing products). As such, Korres' patent pending formulas have undergone high-scrutiny and exhaustive independent testing including blind trials. And perhaps most surprisingly of all, none of this costly R&D has culminated in a super-cream price tage.
The line of products for men combines medicinal herbs with Greek flora and food ingredients to create ‘clean’ yet clinically effective solutions. There’s no trace of mineral oils, silicones or propylene glycol in the exhaustive range, highlights of which include an Absinthe Shave Cream, a Marigold & Ginseng Aftershave balm and a Magnesium & Wheat Proteins Hair-Strengthening Shampoo.